Integrated brand platforms, packaging systems, and portfolio architecture designed for clarity, scale, and commercial performance.
SELECTED WORK
TONICA KOMBUCHA
Refreshing a Founder-Led Wellness Brand for National Expansion
Led full rebrand across packaging, messaging, and retail presence, contributing to 200% growth in new markets and 30% overall sales lift.
GLENN’S EDIBLES
Building a Regulated Brand
System Designed to Scale
Packaging architecture and brand platform that drove year-over-year growth and positioned Glenn’s among the top-performing gummy brands across multiple provinces.
HANDFUEL
Designing a Cohesive Portfolio Architecture for Expansion